WordPress Shopping Cart Comparison – A Tale of Two Shopping Carts

Cart66 vs WooCommerce

One challenge with implementing eCommerce for your website is trying to determine the right shopping cart for your business.  There are so many choices to choose from and each the effort to setup different shopping cart solutions ranges in complexity.

A few key questions business owners need to ask to select the right shopping cart includes:

  1. What are you going to sell? Digital or Physical products?
  2. How are you going to sell the products?  PayPal, eJunkie, Hosted Shopping Carts, Self-Hosted WordPress Shopping Carts
  3. What is the size of your product catalog?
  4. How will the product be delivered?  Shipping or Digital delivery?
  5. How will you collect payment?
  6. What is the user’s experience purchasing your product?

In this presentation, you’ll learn the following:

  1. Advantages and disadvantages of hosted vs self-hosted shopping carts
  2. Learn a simple eCommerce Blueprint with no upfront costs
  3. Overview of two free shopping cart solutions with professional upgrade paths – Cart66 and WooCommerce

Shopping Cart Case Study Examples

The presentation provides a case study look at two business owners who sell a variety of products in different markets.  Our two business stakeholders include:

Single Product Sam

•Sells a single digital eBook product on his blog
•Goals to expand product line to 12 digital products

Product Mogul Paul

•Owns a bricks-n-clicks storefront who sells thousands of products from multiple suppliers online and in the store
At the end of the presentation you’ll learn how they applied the shopping cart technology to improve their business and sell their products online.

Metro Detroit WordPress Meetup Presentation

Presentation Links

WordPress Sales Page Plugins

  • Instabuilder – A powerful plugin that easily creates sales pages, video squeeze pages, email opt in-pages and awesome sales letter graphics
  • ShortCodes Deluxe – A useful sale letter plugin that makes creating sales page graphics a snap

Need some WordPress Shopping Cart help?

If need some WordPress Shopping cart consulting, let me know.  I’d be happy to chat with you to understand your shopping cart challenges and help you configure WordPress and select the right shopping cart plugin for you.

 

Free Newsletter

Subscribe to our e-mail newsletter to receive updates.

2 Responses to WordPress Shopping Cart Comparison – A Tale of Two Shopping Carts

  1. David Jeters April 22, 2013 at 1:48 am #

    Hello Andy,

    With this these self-hosted shopping cart plugins, how do you deal with PCI compliance?

    • Andy April 22, 2013 at 2:20 am #

      In this example, the PCI compliance is the responsibility of the payment gateway. These shopping carts pass the transaction to the payment processor instead of hosting the credit card transaction on your website.

Leave a Reply