About Andy

Dr. Andrew Makar is an technology management consultant who promotes smart ideas for smart business. Connect with him on Google+
Author Archive | Andy
woocommerce cart66

WordPress Shopping Cart Comparison – A Tale of Two Shopping Carts

Cart66 vs WooCommerce One challenge with implementing eCommerce for your website is trying to determine the right shopping cart for your business.  There are so many choices to choose from and each the effort to setup different shopping cart solutions ranges in complexity. A few key questions business owners need to ask to select the [...]

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My New Amazon HTML Book Description Tool

Check out my new demo video… More to follow.

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Bitly February Traffic

Kindle Marketing Case Study February 2013 Results

For the Kindle Marketing Case Study project, its been a quick 28 days since the last case study update.  Last month I set the goal to test the $2.99 price point for Project Management Interview Questions Made Easy by Andrew Makar.  If you recall, I cringed at releasing a product for such a paltry amount, [...]

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Project Management Interview Questions January 2012 Sales

Kindle Marketing Case Study January 2013 Results

Thirty one days have flown right by despite my hourly habit of checking my Kindle sales stats.  I’m learning obsessively checking your sales stats every hour is an increasingly common habit among the Kindle authors especially after the free KDP Select promotion.  This article summarizes the January 2013 sales results, summarizes the successful marketing actions [...]

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SEOprofiler Top 10 Analyzer

SEOProfiler Review

I recently gave a presentation on SEOprofiler – an online SEO Tool application that helps website owners get higher rankings in Google, Bing and the Yahoo search engine.  The following 15 minute presentation provides an overview of SEOProfiler and demonstrates why I think it is one of the better online seo tools in the market. [...]

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Project Management Interview Questions

Publishing on Kindle

In mid-December, I published my book Project Management Interview Questions Made Easy on Kindle. At 20,000 words, its is more of an extended technique than a full size 100,000 word book, however, the Kindle publishing market is providing new opportunities for writers to publish useful techniques,novellas and full fledged novels on any digital platform – [...]

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Writing a book, Books Berger Frida Survival Co-ops et al

Writing a Book with Collaboration Tools

Writing a book is tough when you are working alone.  Writing a book with a writing partner makes quality content creation easier to yet it requires more collaboration. Even with Google Docs, email and Skype, collaboration across idea generation to the final product can be a difficult take to manage. If you’ve followed my WordCamp [...]

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andy makar wordcamp detroit 2012

WordCamp Detroit 2012 Slides – Smart Blogging Tools for Smart Business

I was happy to be one of the guest presenters at the WordCamp Detroit 2012 Conference held on October 6, 2012!   The event was held at the Madison Building in downtown Detroit and featured an excellent facility for networking and learning! Below are my WordCamp Detroit slides on using several great tools to help [...]

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Wordpress Search Engine Optimization Tips

WordPress Search Engine Optimization Tips

At a recent Detroit WordPress Meetup session, Tim Yow of YowSEO.com gave an excellent talk about on-page WordPress Search Engine Optimization tips.  Tim’s presentation was entitled “Getting more Google Love for Your WordPress site”.  I always glean another SEO nugget whenever I meet with  consultants who enjoy trying to reverse engineer Google’s search algorithm all [...]

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Twitter Benefits

Twitter Benefits: What is your ROI on Twitter?

What’s the benefit of putting your business on Twitter? You can tweet, re-tweet and follow everyone on #FollowFriday and still not see a tangible return on the investment for your time. The key benefit of Twitter is not in the pipe dream of “Tweet and Grow Rich” but rather in the professional connections made by [...]

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